Turn Reporting into Revenue: Analytics That Reveal Which Recruiter Activities Move the Needle

Key Takeaways

  • Activity-level analytics reveal what drives placements and revenue.
  • Clear visibility connects recruiter effort to real business outcomes.
  • Performance data helps leaders coach and scale what works.
  • Real-time insights support faster, more confident decisions.
  • Unified reporting aligns recruiting, sales, and operations.

Staffing firms aren’t short on activity — they’re short on clarity.

Recruiters are making calls, submitting candidates, filling jobs, and pushing hard every day. But when leadership asks a simple question — what’s actually driving starts and revenue? — the answer is often unclear.

The difference between agencies that scale and those that stall isn’t based on effort. It’s driven by clear visibility into which activities are truly driving successful outcomes — and which aren’t. That visibility lives in analytics that connect recruiter activity to real business outcomes.

Turn Reporting into Revenue
Unified data creates actionable analytics for staffing

Leading agencies are using this information to better understand which recruiters are succeeding and where bottlenecks are costing them placements. They don’t depend on gut feelings or outdated spreadsheets. They rely on the metrics that matter most for managing daily operations and achieving long-term goals.

This is where having a single source of truth becomes invaluable. When your reporting tools are fragmented across multiple systems, you’re not just losing time; you’re losing insight. Disconnected data creates blind spots in your operations, delays decisions, and missed opportunities.

The New Reality: Analytics as Competitive Advantage

Data is no longer a luxury — it’s the foundation of gaining a competitive edge. Staffing firms need analytics tools that grow with them, offering clarity now and foresight later.

Avionté’s analytics engine, built on Snowflake and paired with a maturity-based model, offers a clear path from operational insights to strategic planning. Whether you’re standardizing simple metrics or creating predictive models for workforce management, our platform scales with your needs, without requiring system overhauls or starting from scratch.

This approach to analytics tells a clear value story: start with the operational intelligence you need today, then scale into advanced capabilities as your business matures. No data silos. Just a clear roadmap for turning information into a competitive advantage.

The Recruiter’s Dilemma: Activity Without Insight

Now, more than ever, recruiters need to refine how they manage talent. The market is competitive, candidate expectations are higher, and margins are tighter. Yet many staffing teams are working harder than ever without seeing proportional results.

Avionté’s robust, out-of-the-box standard reporting provides everything you need to manage your daily operations and achieve greater success in your recruiting and talent management efforts. These aren’t vanity metrics or superficial dashboards. These are actionable reports designed to answer the specific questions staffing leaders ask every day.

For example, here’s a common pain point that keeps staffing leaders up at night:

“We’re busy, but we don’t know what’s actually working.”

Staffing teams are logging calls, making submissions, and securing placements. But when leadership looks at the dashboard, they can’t clearly see which activities are truly driving starts and revenue versus just creating noise.

Why this hurts:

  • High activity doesn’t equal high performance, and it’s hard to know which recruiters are working smart versus just working hard
  • Coaching becomes subjective without clear performance benchmarks, leading to inconsistent results across the team
  • Growth stalls even when teams feel maxed out, because you’re not sure where to focus effort or what activities to replicate

You need visibility into what’s working — and more importantly, what’s not — so you can coach effectively, allocate resources strategically, and scale what drives results.

The Solution: Enhanced Reporting That Tells the Full Story

Here are two reports that can help you with this challenge:

  • Starts Report: From Placement to Revenue

    Why run it? To confirm placements turned into starts and understand what’s driving (or blocking) revenue.

    This report provides comprehensive data regarding hires and starts within any specified date range. You’ll see position details, company information, hired candidate contact details, bill and pay rates, and all the relevant touchpoints that matter.

    With filter options accessible through the Analyze tab in AviontéBOLD to drill down to the information you need, and detailed field descriptions for every data point, you get complete transparency into your hiring pipeline. No more wondering if that placement turned into billable revenue. You’ll know exactly where you stand.

    Use it to:

    • Track hiring momentum
    • Forecast revenue with confidence based on actual start data, not just placement promises
    • Spot drop-off between placement and start, so you can intervene early and protect revenue

  • Recruiting Advanced Stats Report: Performance You Can Measure

    Why run it? To measure recruiter performance against your defined activity metrics and uncover where work stalls in the funnel.

    This configurable report tracks recruiting activities, searchable by date range, and viewable in variable-day spreads. But here’s what makes it powerful: you select only the KPIs and metrics that matter to your business.

    You can drill down into each activity to view timestamps and relevant notes, providing full context into every recruiter action. This means coaching conversations become data-driven, performance reviews become objective, and you can quickly identify top performers whose behaviors you want to replicate across the team.

    Use it to:

    • Track raw recruiting activity with granular detail—calls, emails, submissions, interviews, and more
    • Identify bottlenecks between sourcing, submission, and start, so you know exactly where candidates are getting stuck
    • Take action based on clear, measurable data rather than assumptions or anecdotes

One Platform. One Source of Truth. Unlimited Advantage.

When it comes to accessing the metrics that truly matter to your business, here’s what sets Avionté apart: all of these standard reports are directly integrated into our core ATS/CRM, which unifies data into a single source of truth for reporting and analytics. You’re not piecing together data from different tools or manually reconciling reports from multiple platforms.

When your recruiting team logs an activity or a placement converts to a start, your leadership and finance teams gain visibility into it within minutes. This isn’t just convenient. It’s transformational. By having one source of truth, your team eliminates data silos, reduces manual work, and ensures that everyone in your organization makes decisions based on the same accurate, up-to-date information.

Avionté stands out as the most comprehensive staffing platform in the industry: user-friendly, easy to implement, and backed by proven results. With two decades of staffing experience and a development roadmap driven by customer feedback, Avionté helps agencies streamline processes, standardize operations, enhance user experience, and build a resilient, profitable base for scalability and revenue growth.

Your data should perform as effectively as your recruiters –- and your recruiters should be armed with the data they need to improve performance. Thanks to Avionté’s improved reporting features and integrated platform, it now can.

Want to learn more about our reporting and analytics capabilities? Visit our Business Intelligence page or sign up for a free demo.

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